Our mission
To create a cohesive, thoughtful and strategy-led brand identity that reflects the beliefs that you, as a business, stands for. A brand that aligns with your values and quality of work while making a deeper connection with your audience.
Meet the founder
Hi! I’m Johanna, I’m here to help you authentically grow your brand by visually telling the story behind your business. Creating intentional timeless and beautiful brands it’s my expertise. I’m a self-proclaimed problem solver! My goal is to consistently design thoughtful concepts with simple solutions that bring your vision and values to life. I’m a branding expert who has a passion for meaningful design and cohesive branding that you will feel immensely proud of.
When I’m not busy designing, you’ll usually find me whipping up something up in the kitchen for my husband and two children, accompanied by a glass of wine and our long-haired dachshund Elmo.
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So who is ELA?
ELA is the soul of my business. It represents my journey and where I am now. ELA is my daughter’s middle name, which means “the earth” in Hindi, but also each letter are my children’s initials.
E for Elmo (my fur baby)
L for Luna
A for Aldo
...and the brand mark simulating Georgian style windows represent our first home.
